Blog

RMG believes in identifying information that makes action inevitable. Identifying the value of a customer and how to move them up the frequency ladder is a guaranteed way to increase a brand’s sales. RMG strongly recommends quarterly measurements of a brand’s customer base and identifying the...

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Once in a Lifetime Opportunity Nation's Restaurant News recently reported on a study done by Restaurant Marketing Group (a division of ZenMango). The study reveals three consumer trends that are coming out of the recent “down economy.” Can I get what I buy...

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Solving for Inefficiency First there was dine-in.  America left home for a destination meal. Then a smart operator thought of maximizing asset utilization. “We have an asset that isn’t currently being maximized. We can increase our output, without increasing the dining-room capacity, by allowing the kitchen’s capacity to...

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